Storytellers Rule the World Press

By Arielle Bailey, April 11, 2024 I know it’s tempting to groan at the idea of an Ideal Reader and hate it. After all, it sounds like a lot of work to define someone nebulous, and it can sound elitist. Here’s why it’s not: an… Read More »How Knowing Your Ideal Reader Can Help You Level Up Your Subscription

By Michael Evans, April 5, 2024 The Simple Mindset Shift That Changes Everything The most powerful force in the universe? Storytelling. The second most powerful force in the universe? Momentum. Here’s the thing: you probably aren’t harnessing momentum effectively as an author. I know for… Read More »How to Grow Faster as an Author

By Michael Evans, March 29, 2024 The 3 Rules to a Better World for Storytellers Who and what should algorithms be in service of? Seems like a trivial, philosophical question — but it’s an essential one to answer for the wellbeing of publishing and humanity.… Read More »Together We Can Save publishing

Heads-up! You can create a Limited Time tier on Ream here. There’s one time sales. And there’s subscriptions — the forever sale. What about something in the middle? If we want to maximize our revenue as authors — we need to be able to layer… Read More »Transforming Your Subscription with Limited Time Tiers

By Michael Evans, February 24, 2024 Sometimes taking a few days to reflect, strategize, and plan away from the notifications and the outside world is necessary. It’s something you don’t know you need to do, until you feel it. Coming out of this reflection, I… Read More »Your “Weirdness” is Your Superpower

By Michael Evans, February 24, 2024 I’m a huge data nerd. And yesterday, I uncovered something wild. For the cohort of readers who joined Ream author subscriptions in May of 2023 they are now paying their authors MORE in February of 2024 than they were… Read More »How to Increase Your Retention to Above 100% for Your Subscription

By Arielle Bailey, February 24, 2024 We regularly hear 2 main questions about maximizing Discovery: “How can we maximize Discovery of our stories and subscriptions?”And“How can we make the most of readers’ limited time and get them right into our stories?” After all, most readers… Read More »3 Pro Tips on Publishing Chapters to Maximize the Discovery of Your Subscription

By Michael Evans, February 24, 2024 How to reach 10x higher heights as an author I tried building a skyscraper for my stories. It was a natural instinct. For years I admired the authors towering above me. Their rankings, their reviews, their sales. I wanted… Read More »Build a Publishing Pyramid Not a Skyscraper

by Michael Evans, February 23, 2024 This one equation changed how I look at authorship forever. Slope > Intercept. Seems simple right? There’s something unbelievably powerful here. It’s not about where you are today that counts. It’s about your growth and where you will be… Read More »The One Equation That Changed My View of Authorship

The Storyteller War begins today. It’s Chapter 2 of Ream. But it starts with our darkest moment. I am about to share with you the raw story behind both the best and most challenging month in my life.  It’s a story about the future of… Read More »Operation Storytellers Rule the World

by Michael Evans, February 8, 2024 First of all a PSA: I am so excited so many of you are running Valentine Day promotions for your subscription :). Just a reminder to do your very best to have the code, tier, and other aspects of… Read More »Why You SHOULDN’T Run A Promotion

Early Access is more valuable to your readers than you think. Here’s why… Frankly— you always need to have your readers feel they are getting more value in return than you give them. What makes our industry unique and sometimes difficult in crafting these offers… Read More »The Secret Value of Early Access

By Michael Evans, January 12, 2024. Edited To Add: The author in question followed my advice and got a new subscriber in 50 minutes . Recently, I was chatting with an author in this community about their subscription. They were a member of the first accelerator and… Read More »Don’t Feel Guilty For Marketing Your Subscription.

By Michael Evans, January 12, 2024. How to do early access so readers can’t join during your later chapters. [A solution to one of the biggest problems with early access!!] Holy moly I was DMing Kat T. Masen and had an epiphany. She recently launched her subscription… Read More »How to Offer Limited-Time Early Access

By Michael Evans, January 12, 2024. Recently we have seen an uptick in reader support requests being very confused about author tiers. In these situations, we always reach out to authors individually to share about reader confusion and offer advice on helping. However, typically for… Read More »The Core Benefit of Simple Tiers

By Michael Evans, January 12, 2024. This weekend I was reading a book on management, and it shared some AMAZING advice on the importance of Early Access. Here it is… So often in our lives we have been in environments where we have to be “perfect”.… Read More »3 Ways To Supercharge Your Early Access Strategy

By Michael Evans, January 5th, 2023. Main Street is Dead. At least, that’s what they tell us.  On a recent drive through Santee, South Carolina, I noticed something peculiar. The shopping outlets right off I-95 that I had remembered passing many times growing up were… Read More »Main Street is Dead. Long Live Creator Street.

Hello Subscription Authors 👋, It’s Michael, here, with some big updates, key lessons, and insights on the future of this community and Ream platform. This is my end-of-year letter. I wrote a similar letter last year, and this year’s is going to be very fun.… Read More »The Great Big 2024 Update: The Year of Doubling Down

What tier benefits command the highest price and profit for readers? This graphic was created by Matt Estes. He’s the COO of Uscreen, a company you have probably never heard of that pays out $200 million (yeah about half the size of KU) to video… Read More »The Hierarchy of Membership Needs

Published on November 27, 2023. This is part 2 of 3 in our Readers First Series. You can read part 1 here. And Part 3 is here, the Author Personas Quiz. Bold Prediction: By 2030, half of all revenue generated in publishing will be from readers paying… Read More »The Superfan Factory

About Discovery on Ream — Coming December 2023 There’s a better way to find readers. There’s a better way to build your publishing career as an author. There’s a better future for fiction. And today, we begin creating that future together. But first, we have… Read More »No More Devil’s Bargains

By Michael Evans on November 16th, 2023. This is Part 1 of 3 in our Readers First Series (and we have a big surprise for the final essay). Now, why do subscriptions rule the publishing industry? There are 3 core reasons and we will unpack them all for… Read More »Why Subscriptions Rule the Publishing Industry

By Michael Evans on October 23, 2023. I am so grateful that 5,000+ of you have downloaded/listened to the free Subscriptions for Authors book (if you haven’t yet, you really should!). But I also know… that many of you who downloaded it… didn’t actually read… Read More »20 Lessons for Subscription Authors in 20 Sentences